Technical Name Research and development of anti-radiation anti-mosquito liquid and establishment of network marketing model
Project Operator Shu Zen Junior College of Medicine and Management
Project Host 丁健益
Summary
Anti-radiation repellent was developed using herbs and natural anti-radiation materials in this application. By combination with network marketing, entity company and overseas marketing channels, a mobile equipment network marketing model was developed. Potential main customers are mothers, children, mountaineers and people of tropical countries, which are estimated to be a potentially immense client demand. So far, technically, none domestic company developed this kind of products. In this application, not only the above product was developed, but also carried out professional examination of quality, manufacturing, packaging and building a marketing model. The marketing model is visible via the network system. The college planed the  marketing model and strategy and the company was responsible for manufacturing products. To expand the market of Taiwan, the products is planned to be spread to Southeast Asia countries.
Scientific Breakthrough
1. Chemical anti-mosquito and sun protection ingredients are neurotoxic, which can lead to skin irritation, neurotoxicity, and promote skin absorption. This product utilized physical and herbal sunscreen materials to successfully overcome these problems. 
2. At present, there are no products on the market that have both anti-mosquito and sun protection functions, especially suitable for use in middle and southern Taiwan, Southeast Asia and tropical regions.
3. This product is particularly suitable for women and children, students, outdoor sports (e.g. mountaineering).
4. The pH of this product is about 5.7, close to the average skin acid and alkali value (5.5), in order to maintain a good skin protection mechanism.
Industrial Applicability
1. This product combined with anti-mosquito, sunscreen dual functions, easy to carry and use. 
2. With skin-friendly formula design, and non-chemical ingredients products caused by health concerns, with blue sea market.
3. Have clear product positioning, differentiation, ethnic groups and market layout.
4. Combine the community, alliances, public welfare activities, online shopping malls and agents and other multi-channel marketing products. In the local production, increase employment opportunities, the establishment of Taiwan's professional brand.
Keyword Anti-radiation anti-mosquito sun protection network marketing
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